Nokia 3310 preorder number surprises retailers!

Nokia 3310 is considered a legend in the world of feature phones. The durability, the reliability, everything about the 3310 was perfect, and has been the standard for feature phones. The Nokia 3310 truly brings a lot of nostalgia, and HMD rides on that feel train really well with the revival of the legendary phone during MWC. In an interesting turn of event, all the hype and interests from people may actually be turning into sales, as UK retailer Carphone Warehouse finds out!

This retailer has witnessed a level of demand that has never been seen before. The pre-registration for the new Nokia 3310 has hit an all-time high. Interest in the Nokia brand has gone up by a whopping 797%! That statistics prove that people are truly interested in the new 3310, even though it in fact has a lot of differences compared to the original one. Looks like the the strategy to use nostalgia has initially paid off spectacularly for Nokia and HMD. The Nokia 3310 preorder number is truly impressive!

Let’s have a look again on the new Nokia 3310 specs. As far as specs go, the new Nokia 3310 lives up to the standard of a feature phone, which is getting or receiving calls and long battery life. In this aspect, it does its job extremely well: 22 hours of talk time (10x more than the original), and a month on standby. Its dimension is 115.6x51x12.8mm, and it has 16MB of storage, although this time can be expanded by up to 32GB via microSD card, which is a big upgrade. There is also the default Snake game, and the good old Nokia ringtone. You can’t ask for more for a feature phone!

Nokia 3310 preorder stats: Very good start for Nokia’s revival

It’s only the beginning of Nokia’s comeback, but it looks very promising so far. Until now, HMD has done a really good job. Are you going to buy the new Nokia 3310?